Here’s a short write-up of this week’s chat to help people catch up.
We draft these posts live during the chat to save time and hopefully capture the most important points that people make. If you think we’ve missed something really important please add it in the comments below.
Please do pass this around to your colleagues and friends!
Main points of discussion
1. Still very small audience but growing, mainly female dominated.
2. Currently lacks health category.
3. Issues around copyright.
4. Potential applications – self care tool, training tool, feedback mechanism, staff biogs,
5. Great collaborative instrument.
6. Could Pinterest be used by NHS campaigns people to share content openly?
Tweets of the evening Caveat: not everything, just what we could keep up with!
JoBrodie#nhssm I use Pinterest to collect images illustrating the @chi_med project which focuses on interactive medical devices in wider context.
JoBrodie#nhssm For example we want to highlight that error is pervasive and can’t always be trained away, also looking at number entry systems used
dgfoord@MarkOneinFour Could there be an application for education where visual assessment’s everything, eg ECG interpretation, dermatology? #nhssm
VictoriaBetton We’re having a play with pinterest to curate our events and campaigns. Just started really. We are LeedsandYorkPFT. Feedback welcome! #nhssm
@MarkOneinFour: I think the three key in actions in pinterest are ‘launch’, ‘share’ and ‘curate’. All familiar social media themes #nhssm
Here’s a short write-up of this week’s chat to help people catch up.
We draft these posts live during the chat to save time and hopefully capture the most important points that people make. If you think we’ve missed something really important please add it in the comments below.
Please do pass this around to your colleagues and friends!
Main points of discussion
1. Increasing workloads for digital teams – are they being adequately resourced?
2. Could pure digital teams be the future?
3. New on the scene – incorporating Pinterest into the social media toolkit.
4. Need for research – e.g. the differences in social media use at trusts with open WiFi and closed WiFi.
Tweets of the evening Caveat: not everything, just what we could keep up with!
JonPaulLittle On a train after a long day #nhssm here’s a thought if people want purely digital roles could a digital team cover a geographical area?
Here’s a short write-up of this week’s chat to help people catch up.
We draft these posts live during the chat to save time and hopefully capture the most important points that people make. If you think we’ve missed something really important please add it in the comments below.
Please do pass this around to your colleagues and friends!
Main points of discussion
1. Different types of tools to enable you to tell stories – Pinterest, Storify
2. What does your online persona say about you?
3. Stories and the people telling them need to be authentic
4. Communications teams should plan their narratives to be aligned to corporate objectives and ensure there is enough capacity to complete the narrative
Tweets of the evening
Caveat: not everything, just what we could keep up with!
@VictoriaBetton@Gemma_Finnegan I like messing about with it [Pinterest] personally. Considering using to capture our campaign in pictures as it unfolds #nhssm
He may be the boss of one of the country’s biggest health organisations but that doesn’t mean Heartlands Hospital’s Chief Executive, Dr Mark Newbold has no time to listen to patients. Indeed, hearing the views of patients and people in the local community is a top priority for him.
Already a regular tweeter, Dr Newbold will be available to have an open Twitter chat with the public on 03 May. The Hospital’s CEO will answer any questions relating to Heartlands, Good Hope and Solihull Hospitals, Birmingham Chest Clinic and Solihull community services, which are all covered by Heart of England NHS Foundation Trust. To join in, tweet @drmarknewbold. The hashtag will be #trustchat.
Dr Newbold said: “This is a great opportunity to interact directly with patients and members of our local communities. We aim to be open and transparent and I am particularly keen to use the advantages offered by social media to encourage frank conversations. Using Twitter will enable me to have direct dialogues with a large number of people in one day. What patients want and need is at the centre of all our planning for the future of our services so hearing the views of the people we serve is crucial.”
If you would like to join the Twitter chat but don’t have a Twitter account, go to twitter.com and follow a few easy steps to set one up.
Here’s a short write-up of this week’s chat to help people catch up.
We draft these posts live during the chat to save time and hopefully capture the most important points that people make. If you think we’ve missed something really important please add it in the comments below.
Please do pass this around to your colleagues and friends!
Main points of discussion
Will geotagging ever become mainstream?
Healthcare is very personal so why would people tell their online friends/followers they’re undergoing treatment?
Could geotagging be used to promote attendance at NHS Trust AGMs and consultation meetings?
Tweets of the evening
Caveat: not everything, just what we could keep up with!
@colinwren: @Sasha_Taylor I see acute trusts having more luck than PCT due it being more centralised around one location #nhssm
a_double_tt@Sasha_Taylor Good point. It could be used like that to show people are attending, i.e. nudge behaviours towards attendance perhaps? #nhssm
Here’s a short write-up of this week’s chat to help people catch up.
We draft these posts live during the chat to save time and hopefully capture the most important points that people make. If you think we’ve missed something really important please add it in the comments below.
Please do pass this around to your colleagues and friends!
Main points of discussion
Use the channels already out there, it’s easier, cheaper and they are trusted
Approach the local online community leader(s) before you dive into engagement online. E.g. ask permission to post from the forum moderator and always introduce yourself as an employee of your organisation.
Don’t spy.
Use offline as well as online channels (a coffee in a cafe, for example) to connect and build relationships with local bloggers.
Tweets of the evening
Caveat: not everything, just what we could keep up with!
ajax_63@a_double_tt Hi Alex, interesting topic! partnering, permission
& relevance of the group to your #socialmediaobjectives seem key
dgfoord@MarkOneinFour Also important to reflect style and format of community you’re engaging in
A while back #nhssm was approached by Nursing in Practice to write an article on social networking. This was great for two reasons:
A nursing trade publication was proactively looking to get nurses thinking about social media and its potential (pros and cons)
#nhssm was approached as a source of subject matter experts which makes us feel good
Colin duely stepped up to the mark and produced a professional and wide-ranging article giving an introduction to the types of network, how they are used, how to work around barriers to take-up, guidelines and the implications for nurses.
Here’s a Slideshare that introduces storytelling through social media. As you will have guessed the elements of storytelling that have held true for 1000′s of years remain, it’s just how they’re used online that is slightly different. Have a flick through the slides and bring any ideas, questions or comments to the chat, 8pm-9pm tonight.
